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Privacy Policy

Last updated: 4 September 2026

WLY London Ltd respects your privacy and is committed to protecting your personal information.

This Privacy Policy applies to Sun Rise Sangha and explains how we collect, use, store and share personal information when you use the Sun Rise Sangha platform, visit steffywhiteyoga.com, subscribe to our communications, purchase our products or services, or participate in our classes and programmes.

Who We Are

WLY London Ltd (“we”, “us” or “our”) is the data controller responsible for the personal information described in this Privacy Policy.

We operate steffywhiteyoga.com, including Sun Rise Sangha, and provide online and in-person yoga classes, memberships, workshops, courses, teacher training and related services.

For questions about this Privacy Policy or how we use your personal information, please contact:

sangha@steffywhiteyoga.com

Information We Collect

Depending on how you interact with us, we may collect information including:

  • Your name and email address

  • Contact and account information

  • Country and billing address

  • Information you provide when joining our mailing list

  • Information associated with purchases, memberships and bookings

  • Billing and transaction information

  • Optional information you choose to provide, such as your phone number

  • Information you provide when contacting us

  • Information about your participation in our services

  • IP address, device, browser and other technical information

  • Website usage and interaction information

  • Information collected through cookies and similar technologies

  • Information about how you interact with our emails, website and advertising

Payment card information is generally processed directly by third-party payment providers, such as Stripe or PayPal where applicable, rather than stored by us.

Where certain information is required to create an account, process a purchase or provide a service, we may be unable to provide that service if you do not provide it.

How We Use Your Information

We may use your personal information to:

  • Provide classes, memberships, courses and other services you have requested

  • Process and administer purchases, subscriptions and bookings

  • Create and manage accounts

  • Provide customer support

  • Send important service, account and membership communications

  • Send marketing emails where permitted

  • Understand how people use our website and services

  • Improve our products, services and communications

  • Measure the effectiveness of our marketing and advertising

  • Advertise our products and services

  • Create and use advertising audiences, including Custom Audiences

  • Prevent misuse, fraud or security issues

  • Comply with our legal obligations

Email Marketing

If you subscribe to our mailing list or otherwise agree to receive marketing communications, we may send you emails about Steffy White Yoga, Sun Rise Sangha, classes, courses, events and other relevant offerings.

We use Mailchimp to help manage and deliver our email communications.

You can unsubscribe from marketing emails at any time using the unsubscribe link contained in our emails.

Unsubscribing from marketing does not prevent us from sending communications that are necessary to provide a service you have purchased or requested, such as membership, account, booking or payment information.

Advertising, Meta and Custom Audiences

We use online advertising platforms, including Meta, which operates Facebook and Instagram, to advertise our products and services.

Where permitted by applicable data protection law, we may use contact information that you have provided to us, including your email address, to create or match advertising audiences on platforms such as Meta.

This may involve securely providing identifiers, such as a hashed version of your email address, to Meta. Meta may attempt to match this information with information associated with its users so that we can show relevant advertising to matched audiences.

We may also create audiences based on interactions with our website, content and services and use advertising technologies to measure the effectiveness of our advertising.

We do not sell our mailing lists or personal information to advertisers.

Where we rely on legitimate interests for this processing, our interests are promoting our services to people who have an existing relationship with us or who may reasonably be interested in our services. We consider the nature of the information, the relationship we have with you and the potential impact on your privacy when determining whether this processing is appropriate.

You have the right to object at any time to the use of your personal information for direct marketing, including the use of your information for Custom Audience advertising. To do so, contact sangha@steffywhiteyoga.com.

Analytics, Advertising Technologies and Cookies

We use cookies and similar technologies to operate our website, understand how it is used, measure performance and support our marketing.

These may include services provided by Google, including Google Analytics, and Meta, including technologies used for advertising measurement and audience creation.

Depending on applicable law, we may ask for your consent before placing non-essential analytics or advertising cookies on your device.

You can also control cookies through your browser settings and, where available, our website’s cookie controls.

Sun Rise Sangha and Other Service Providers

We use third-party companies and platforms to help us operate our business and provide our services.

These may include providers for:

  • Website hosting and administration

  • Sun Rise Sangha membership and video services, including Uscreen

  • Email marketing, including Mailchimp

  • Payment processing, including providers such as Stripe and PayPal, where applicable

  • Analytics, including Google Analytics

  • Advertising, including Meta

  • Booking and event administration

  • Other technical and business services

These providers may process personal information on our behalf or, in some circumstances, as independent controllers under their own privacy policies.

We only provide information that is reasonably necessary for the relevant purpose.

Legal Bases for Processing

Under applicable UK and European data protection law, we must have a lawful basis for processing personal information.

Depending on the circumstances, we may rely on:

Contract: where processing is necessary to provide something you have purchased or requested.

Consent: where you have given us permission for a particular use of your information and consent is the appropriate lawful basis.

Legitimate interests: where processing is necessary for our legitimate business interests and those interests are not overridden by your rights and interests. This may include improving our services, understanding our customers, protecting our business and, where appropriate, marketing our services.

Legal obligation: where we need to process information to comply with the law.

Where we rely on consent, you may withdraw that consent at any time.

Sharing Your Information

We do not sell or rent your personal information.

We may share information with service providers where necessary to operate our business, provide our services, process payments, communicate with you, analyse our services or conduct advertising and marketing as described in this Privacy Policy.

We may also disclose information where required by law or where necessary to protect our legal rights.

If WLY London Ltd or any part of its business is sold, merged, reorganised or transferred, personal information may be transferred as part of that transaction, subject to applicable data protection law.

International Transfers

Some of the service providers we use may process personal information outside the UK or European Economic Area, including in the United States.

Where required, appropriate safeguards are used for international transfers of personal information, such as recognised adequacy arrangements or approved contractual protections.

How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including providing our services and satisfying legal, accounting and reporting requirements.

Different categories of information may therefore be retained for different periods.

Where someone unsubscribes or objects to direct marketing, we may retain limited information on a suppression list so that we can respect that preference in the future.

Your Rights

Depending on where you live and the applicable law, you may have rights including the right to:

  • Access the personal information we hold about you

  • Correct inaccurate information

  • Request deletion of your information

  • Restrict certain processing

  • Object to processing based on legitimate interests

  • Object at any time to processing for direct marketing

  • Withdraw consent where processing is based on consent

  • Request portability of certain information

To exercise your rights, contact sangha@steffywhiteyoga.com.

You may also have the right to complain to the relevant data protection authority.

Security

We take reasonable organisational and technical measures to protect personal information against loss, misuse, unauthorised access, alteration or disclosure.

However, no internet-based service or method of electronic storage can be guaranteed to be completely secure.

Children’s Privacy

Our website and services are not directed at children, and we do not knowingly collect personal information from children where doing so would require parental or guardian consent without obtaining the appropriate permission.

Third-Party Websites

Our website and services may contain links to third-party websites or services.

We are not responsible for the privacy practices of third parties, and you should review their privacy information when using their services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our services, technology, legal requirements or the way we process personal information.

The latest version will always be published on this page with the date it was last updated. If we make significant changes that materially affect how we use your personal information, we may also notify you by email or another appropriate means.

Contact Us

If you have questions about this Privacy Policy or how your personal information is handled, please contact:

WLY London Ltd
sangha@steffywhiteyoga.com